Image-Character in Installation Art Practices

In this article, I explore some remarkable ‘participative’ features of installation art and transmedia artworks to highlight if and how they can raise what we could call the ‘image character’ of installation itself. I contend that what is mainly at stake in contemporary so-called ‘participatory art’ is neither a transmedial way to augment a single narrative through social awareness, nor a collaboration between artists and audience (as it was in experimental theatre and happenings in the 1960s and 1970s), but an “affiliation” with the work of art based first of all (following Adorno) on the ‘mimetical’ share of its image-making.